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Entrepreneurship: Ideas in Action
2nd Edition
Cynthia L. Greene Marietta, GA
Published by South-Western Educational & Professional Publ.
HA 2004
ISBN/ISSN: 0-538-43600-X
ISBN - 13: 978-0-538-43600-7
List Price:  92.95,  Your Price:  83.66
Status: Available


# Pages:   416
Dimensions:   8.5 x 10.78 INCHES


Description:

Entrepreneurship: Ideas in Action takes students through the entire process of running their own business. Creating a business plan is covered extensively and a business plan project is in every chapter. New Deca Prep features are added to help with competitive events preparation. Loaded with activities, computer applications, Internet activities, and an enhanced web site, this text will get users ready to launch their business ideas.

Benefits:
• Highlights of real entrepreneurs? pitfalls are included with critical thinking questions to help students analyze the situations given
• A business project is in each chapter and helps students prepare a complete business plan by the end of the text
• www.ideas-in-action.swep.com provides additional Internet activities for every chapter
• NEW! New Deca Prep features are added to help with competitive events preparation